As you step fully onto your highest path, being of service to others, there are additional tools that can enhance your ability to create a thriving client practice.

How can you take the wisdom and methods that you’ve learned and offer them as a service to others with integrity, power, and certainty? How can you connect more fully with people and be in action on your Soul’s journey?

“Challenging” shouldn’t be the word to describe your path as a self-employed professional. Yet that’s what so many people feel once they embark on the path of trying to build their own practice.

They struggle to find clients and language that adequately explains what they provide for people.
It can be agony to know your soul’s calling and not be in action effectively on the path of your real passion. It’s unfortunate to have to spend most of your time working in a profession just for the money when you could be making your living pursuing your soul’s calling, being of service to others.

Believe me, I’ve been there.

I remember how excited I was, 9 years ago, when I had the realization that I wanted to leave my current career to be of service to others. I quit my job and with bold expectations, launched my own practice. In spite of all of my enthusiasm, in the first year, I drove myself straight into debt. I always had clients, just not enough of them.

In the last 8 years, I’ve learned a ton about what it takes to build a successful client practice as a healer and coach. After initially struggling, I went on create a very successful practice coaching hundreds of people to greater success and speaking to thousands in my seminars across the country.
In my experience, there are 5 key reasons why people struggle to build a successful shamanic practice.

1) They have energetic barriers to being fully visible in the world.
2) They don’t have a way to talk powerfully about what they do.
3) They don’t have a clear strategy and action plan for how to attract paying clients.
4) They don’t have an understanding of how to position themselves and their offerings in the marketplace.
5) They don’t have solid process for how to create their most compelling presentation materials, i.e. bio, website and online presence.

Here are some key steps to stepping fully onto your path and manifesting a full, abundant client practice that supports your own evolution:

1) Clear your energetic barriers
In order to build a thriving client practice, it’s important you become comfortable with being completely visible in the world. This means releasing any fears that you may have around it. I know of a great company that trains shamanic practitioners who are awesome at clearing energetic imprints that might be holding you back.

2) Articulate what you do
How do you answer the question, “So, what do you do?”. One of the key reasons that people struggle on this path is that don’t have a clear, concise way of answering that question. How can you have an empowering way of explaining what you do so that it not only makes sense to others, but opens a doorway into a conversation where the other person might be interested in setting up a session with you? The reason that this is tricky is that it’s not a one-size-fits-all answer. Your experiences and gifts are unique to you. Your ideal client may not be my ideal client. It’s a big world with lots of different individuals on unique paths. You don’t need everyone to be a client, only those who really vibe with you, your experience, and your energy.

3) Your strategic action plan
I’m a big believer in “pull” methods versus “push” methods regarding gaining new clients. My methods are not about having you be a trained salesperson that’s great at “closing the deal”. Rather, it’s about positioning yourself in such a way that you “attract” your ideal clients. So it’s about coming up with a strategic plan that is unique to you for increasing your magnetism with people that you can be of service to. So what does winning look like for you and what’s your action plan to get you there?

4) Position yourself in the marketplace in a stronger way
I’ve come to realize that people don’t buy coaching or shamanic healings. What they buy is situational problem-solving. That means that in your conversations with people, it’s best not to explain the process of what you do. In my experience, that doesn’t lead to someone setting up a session with you. Rather, when you talk about the problem that you can help them solve by performing a session, it naturally leads to someone setting up a session. For example, one particular group of people that I often work with is singers and artists. When I speak to them about the benefits of energetically taking care of their voices, I then have their attention.

5) Brand Your Truth
If you’re going to create a brand that’s rooted in your truth, then you must first know what your truth is. For me, my truth is bridging the heart with the mind to have people realize their soul’s purpose through their life’s work. Now that I know that, it’s important that I honor that message with a compelling brand that represents it. But that’s me. What about you? How can all of your presentation materials – including your photos, bio, business card, website, and online presence – all represent the very best of you so that you’re seen in your best light?

May you take the key lessons here for you and apply them powerfully to your path today.